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Parent Programme
Bachelor of Business (Level 7 NFQ)
MODULE NFQ
Level 6
MODULE CREDIT UNITS
ECTS: 5
MODULE TITLE
Learning & Communication
Reference Code: BB7 601
STAGE
Year 1
Fall Semester 1
Full-Time X 2.30 Hours per week
Part-Time X Hours per week

Module Units

Study Skills and Examination Preparation

The indicative syllabus of this module is outlined in the units below:

  • Note taking and summarising techniques: outline, Cornell Method, Mind mapping, Charting Method.
  • Reading techniques.
  • Learning styles (Neil Fleming's VARK Model).
  • Study strategies: Creating a study plan, revising, memorising and practising under exam conditions
  • Time management.
  • Exam strategies, type of exam questions and question wording.

Communication Theory

  • Key concepts in the communication process: encoding, decoding, medium, message, context, feedback, noise and redundancy.
  • Contemporary theories and models of communication.
  • The nature and function of non-verbal communication.
  • Forms of non-verbal communication.
  • Interpersonal communication and barriers to effective communication.

Organisational Communication

  • Theories of Organisational Communication, Internal and External Communication: types. communication agents, channels, potential barriers.
  • Barriers and breakdowns in organisational communication.
  • Ethics of organisational communication.
  • Group work (roles, leadership, phases of group development, etc.).
  • Conferences and internal meetings. Giving Presentations: goals, structure, preparation, techniques of delivery, audience analysis, audience interaction.
  • Meetings and team communication.
  • Strategies for managing conflict.
  • Cross-cultural issues in teamwork.

Report Writing and Job searching

  • Language and style. Academic and Business writing.
  • Preparation of an effective Curriculum Vitae and Cover Letter.
  • Principles of successful interviews.

Minimum Intended Learning Outcomes (MIMLOs)

Upon successful completion of this module, the learner should be able to:
LO 1
Take lecture and study notes effectively.
LO 2
Use listening skills in a variety of communication contexts.
LO 3
Identify the principles and processes of business communication.
LO 4
Apply the main concepts, functions and elements of non-verbal communication.
LO 5
Make effective presentations and participate in formal meeting settings.

Assessment

MIMLOs
Assessment
Percentage
1, 2
Continuous Assessment: Readings and summaries, practices, participation and in class activities
40%
3, 4, 5
Project (2000 words) and presentation
60%

Reassessment Opportunity

Where the combined marks of the assessment and examination do not reach the pass mark the learner will be required to repeat the element of assessment that they failed. Reassessment materials will be published on Moodle after the Examination Board and will be aligned to the MIMLOs and learners will be capped at 40% unless there are personal mitigating circumstances.

Aims & Objectives

The aim is to develop the learning and communication skills of the learners to ensure that they can communicate a message as intended in an Academic and Business context.

The module will enable them to demonstrate the requisite study skills to support their academic studies with confidence.

On completion of this module, the learner should be able to:

  • Take lecture and study notes effectively.
  • Use listening skills in a variety of communication contexts.
  • Identify the principles and processes of business communication.
  • Apply the main concepts, functions and elements of non-verbal communication
  • Make effective presentations and participate in formal meeting settings.
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